Wednesday, February 22, 2017
Apple AirPods, Lil Buck, Marian Hill and . . . Pensions
So I'm noticing that the initial scene in a particular segment of Apple's major AirPod ad campaign - the one with the dancing of Lil Buck (Charles Riley) to Marian Hill's "Down" - features the word "PENSION" clearly emblazoned on a street-facing building wall in Mexico City. I then get all kinds of excited (sorry!) that pensions had inserted themselves itself into yet another iconic setting in the World of Pop Culture. But, no - it turns out that a "pension" is a term typically used in continental Europe and elsewhere for a type of guest house or boarding house, as in, for example, "Pension Las Brisas Marbella". Ya learn somethin' new every day . . .